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Appointment of Alan Gilbert as Senior Vice President for Business Strategy at 4C Digital Health

Appointment of Alan Gilbert as Senior Vice President for Business Strategy
Appointment of Alan Gilbert as Senior Vice President for Business Strategy

April 16, 2024 — 4C Digital Health, a leading health tech innovator that empowers self-insured employers to tackle costs, quality, and access by harnessing their own data to improve benefits and care, is pleased to announce the appointment of Alan Gilbert as Senior Vice President for Business Strategy. This important move comes as part of our commitment to further enhance our market presence and drive growth in the rapidly evolving health data analytics and management space.

With over 30 years of experience in private and public health care, Alan brings a wealth of expertise to our company and has held various leadership positions, including senior executive roles at Elevance (formerly Anthem) and GE Ventures.  He also spent over a decade in government service in Washington, D.C., including as health policy advisor to President George W. Bush in the White House. Most recently he led health policy at the Purchaser Business Group on Health (PBGH), overseeing the healthcare policy priorities of the nation’s largest private and public purchasers (members include Apple, Amazon, Boeing, Walmart and CalPERS).  During his tenure he focused on new federal transparency and accountability requirements for hospitals, health plans and PBMs.

“Employers are eager to improve healthcare for their employees and their families, and long-awaited federal reform that frees up their own health data is an opportunity to finally hold insurers and other providers accountable so that they truly offer quality, high-value health benefits at reasonable costs.  I look forward to leading business strategy at 4C and fostering new partnerships that will propel this conflicts-free digital health business to new heights and solidify our position as an important partner to public and private employers,” Alan said in a recent conversation with his new colleagues. 

"We are excited to have Alan join the 4C team as our Senior Vice President for Business Strategy," said CEO Ron Templeton. "His exceptional skills and strategic vision will be invaluable as we continue to innovate, expand our market reach, and deliver cutting-edge digital health solutions to our customers.  By leveraging his deep industry knowledge and innovative thinking, he will play a pivotal role in shaping the future success of 4C Digital Health.”

Please join us in welcoming Alan to the 4C family and stay tuned for exciting updates as we embark on this new chapter of growth and success by partnering with public and private employers to transform health care and bring value to their businesses and their employees and families.  

About 4C Digital Health:

4C is the undisputed leader in providing independent financial oversight, control, and accountability for large states and corporations with self-insured health plans.

Founded with the vision of bringing honesty and transparency to the healthcare marketplace, 4C Digital Health is a leader in healthcare data analytics. Headquartered in Virginia, the company specializes in developing disruptive technologies that address critical challenges in the healthcare sector.

For more information, please visit

Contact: Linnette Knox | | (804) 601-2628


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